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Fortification of food and beverages is the most effective pathway for combating the ill effects of malnutrition. By adding vitamins and minerals into everyday foods such as flour, dairy, and oils, the issue of malnutrition in a significant majority can be tackled cost effectively. By mandating fortification of staples, governments have played an important role in ensuring nutrition for entire populations. By fortifying FMCG products such as biscuits, pizza bases, juices, water-based beverages, snacks, private players have added value to their brands, while simultaneously enhancing nutrition for masses. Tap into Hexagon Nutrition’s experience for creating custom blends for your application.